Hot Wheels is a famous company known for their scale diecast toy cars. While Hot Wheels are traditionally targeted towards children (boys ages 3-8), the Hot Wheels Collectors items are targeted towards older,

adult car fans.

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This subscription box is a mock collaboration between the Hot Wheels Collectors line and the Japanese Domestic Market (JDM). In this collaboration, Hot Wheels would create eight unique Japanese-made cars to be purchased as a one-time limited edition subscription box. 

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The box would be purchased on the HotWheels website.

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My roles: Art Director

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This project was created using Adobe Illustrator.