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SKILLS
ADVERTISING
(CAMPAIGN IDEATION, ART DIRECTION AND BRAND IDENTITY)
The goal is to create visually cohesive and impactful work that effectively communicates a brand’s message or story while resonating with the target audience.
Campaign Ideation:
Creating effective campaign concepts which align with your brand values and target audience.
Art Direction:
Directing campaigns or assets either individually or working with a team of designers, photographers, stylists, videographers, etc.
Brand Identity:
Managing assets or campaigns to verify proper use of branded typefaces, colors, and guidelines to ensure each piece of content appropriately represents the brand.


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